Caterham is expanding its product line-up and will unveil an all new model – not a new version of the Seven – at the Autosport International Show at the NEC, Birmingham, on 13 January. A statement from the legendary firm says it “marks the beginning of a new dawn for the company, but one that remains true to the lightweight, minimalist DNA of the legendary Seven and will complement its continuing global success.” Beyond that, the firm is keeping its cards close to its chest but what’s known is the car will be powered by a next-generation Caterham Motorsport engine. It’s not the first time bosses have tried to grow the brand’s appeal. The Caterham 21 was mechanically identical to the Seven, but with a two-seat roadster body it was designed to find a more mainsteam audience. Launched in 1994 with plans to build 200 a year, fewer than 50 were ever made.
In other news, I’m looking for a new sponsor. Swinton Specialist have been involved since the blog began but have decided the refocus their marketing activities. I want to thank them for their support, they’ve been great. So to pastures new; if you’d like to see your company logo on the blog please get in touch.
Finally have a great Christmas and thanks for supporting me in 2010.
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