Monday 12 September 2011

It's Frankfurt time again

Writing this from the departure lounge at Heathrow, heading off to the Frankfurt Motor Show. Pretty much everyone I can see around me is someone I know, either journalist, PR or car company executive. It’s hard to convey the size of this event, which starts with press days tomorrow and Wednesday. It alternates every year with Paris, so the travelling circus of motoring media only goes to Frankfurt every other year. But it’s always one no one really looks forward to, from a logistical perspective anyway. That’s because it’s an exercise in German willy-waving – my stand’s bigger than yours – and trying to navigate your way around in a hurry, as we always are, is a nightmare. The upside is the vast amount of new product and concepts that will be on show. Will post some stuff later in the week.

1 comment:

  1. Hope you had fun there, too!!

    Want to decrease pollution? Drive a smart electric drive ;-)

    ReplyDelete